Brand Identity in the Marketplace

• Defining the true DNA to build a story around your brand

• Identifying global region specific channels to market including franchise, retail, e-commerce, distributor/agency partnerships and B2B

• Defining your true consumer

• Review omni-channel structure

• Identifying true end consumer needs

• Identifying the competition

• Identify the brand’s USP

Long term development strategy

• Turnaround strategies

  • Analysing the white spots in your business

  • Focus on profitability including implementation of cost efficient measures

  • Defining your USPs to market

• e-commerce

  • Extensive growth solutions

  • SEO optimisation

  • Design and build of websites

  Retail mapping

  • Review and forward planning

  • Create long term strategies

  • Retail concession strategy

  • Store rollout strategy

• Sales

  • Showrooms based in London

  • Strategy and structure for long term growth

  • Introduce distribution channels and new partners (franchise, B2B, B2C, distributor, agents partnerships)

• Marketing

  • Discuss and create social media growth

  • Long term marketing strategy to increase awareness

  • Social media

End consumer needs

• Demographic research

• Define distribution channels

• Create routes to market

• Define collection structure to suit consumer needs

• Revenue growth plan

• Final business plan

• Bottom line protection

• Cost efficiency

• Streamline fixed costs

• Full P&L review